Australian Competition & Consumer Commission v. Prime Carbon Pty. Ltd. (Federal Court of Australia, 2010)
Side A: Australian Competition and Consumer Commission (Government)
Side B: Prime Carbon Pty Ltd (Corporation)
Suit against corporation for false green advertising
The Australian Competition and Consumer Commission challenged Prime Carbon Pty Ltd, a company that sells carbon credits, for falsely claiming that it was certified by the National Stock Exchange of Australia and that the National Environment Registry, a company through which Prime Carbon supplied some of its credits, was regulated by the Australian Government. The Federal Court ruled that Prime Carbon had misrepresented its services and affiliations, violating section 53 of the Trade Practices Act 1974. Prime Carbon was ordered to publicize the court's orders to its customers and Kenneth Bellamy, the sole director of the company, was ordered to undergo compliance training.